Have you read a poor review? With hundreds of skips out on hire and delivery of dozens of skips daily across many areas, it is an extreme low percentage if Skip businesses get a bad review. Perhaps we shouldn’t care, however, we do care and want to listen or hear if something has gone wrong. We will always look into poor feedback and hope for your contact first, to resolve. Unfortunately, we need to make some things public, since Google are currently uninterested in abuse of their ‘Review’ system.
### There is an added note for amendment to this reviews blog page, please scroll to the bottom for updated info ###
Have you recently read reviews for Skip Hire? Do you use reviews to compare how good or bad a business is? Are reviews relevant to your trust before booking online? Do you have fake negative reviews? Fed up being ignored by Google? Reply and let us know.
To show the abuse of Google’s system, I will link an example of several fake negative reviews on this page. You can see the alleged ‘customer’ called ‘Sophie M‘ who has currently left five 1-star negative reviews with different skip hire providers. Now it is strange because none of these 5 well established businesses have any record of a ‘Sophie M’ named customer, with all staff at the locations having any knowledge of an unresolved problem at the time of these reviews. So, it seems highly likely these are unfounded and not genuine comments, certainly they are not believed by any of the businesses she has reviewed. However, Google has no ‘proof’ and nothing is done to protect the genuine businesses.
Let’s take a look: https://firstname.lastname@example.org,-1.1584601,8z/data=!3m1!4b1!4m3!8m2!3m1!1e1
To be fair, this example fake account is rarely used and these reviews are spread over the last 2 to 3 years, so we’ll start with the most recent and work back:
14-Feb-18 – North London skips area: https://www.google.com/maps/reviews/data=!4m5!14m4!1m3!1m2!1s103994603416914686588!2s0x487619a20c46a7ef:0x54153ba37f7bd492?hl=en-GB
Then we have the company ‘Hippo’ where the review has been added to their Portsmouth location but they are known to provide skips in North London too: https://www.google.com/maps/reviews/data=!4m5!14m4!1m3!1m2!1s103994603416914686588!2s0x487442cb5115f983:0x6cac660fac8d6aed?hl=en-GB
A couple of month prior to these February examples we have Hunt Skips, also providing Skip Hire in North London: https://www.google.com/maps/reviews/data=!4m5!14m4!1m3!1m2!1s103994603416914686588!2s0x48761e97fde36815:0x44ab0e56c12855fd?hl=en-GB
Next we travel back a year or so to the review left on a Hertford Skip location, although they do also provide skip hire in North London: https://www.google.com/maps/reviews/data=!4m5!14m4!1m3!1m2!1s103994603416914686588!2s0x487627a0638d9417:0xe28f278d5057f9d0?hl=en-GB
That review above was more personal too me, as I had direct experience here at the time and know for a fact that this incident did not happen. More than one year ago I realised the Google review system is being abused and I soon recognised nothing is being done about that. However, this fake review stayed and I now had knowledge that Sophie M was a fake and may be connected to another skip hire company?
The only prior review was left for a Scaffolding Company about a year earlier than the second one. However, it did eventually come to light that this company also provides or arranges Skips in North London….. https://www.google.com/maps/reviews/data=!4m5!14m4!1m3!1m2!1s103994603416914686588!2s0x4876328c1e86bca7:0xcbb685292f38fc70?hl=en-GB
Anyway, my point stands that Google are uninterested in these or any other reviews. Simply, they make it highly difficult to report or give reasons, they do very little to police their system, they take very minimal action, or none at all. Our disgust is firmly aimed at Google, not the fakers. For certain, the whole ‘Customer Review’ system that Google promote is flawed, underfunded and non-maintained. No wonder it is being abused.
On the other side of the coin, you can buy as many positive reviews as you like, they are still easily available in many places online. This isn’t being clamped down on either.
Answer: Customers should just ignore all reviews, good or bad. Google has killed the trust and created a boom of fraudsters.
### Added amendment to update information held on this page.
The example fake reviewer given above has now, at last, been noticed by Google. Some of the links and comments on this page no longer apply, since Google have removed some of their content. The reviewer is still free to abuse the system and has since now added a couple of full positive reviews, although I personally don’t believe these are factual and more likely added for favour? In any case, Google seem to accept this fake user now that there is some balanced content and have agreed to partially edit review content. This means that other companies are still affected but we, as genuine skip hire providers, are not so negatively impacted by the fake reviewer. Our help to expose the failing of Google and their review system will continue, so we still welcome your contact, but for now this example has to be concluded. Fraudsters continue, Google allow the abuse, you can still buy reviews at numerous places around the ww, so there should be zero trust in the search engine review system.